With our questionnaire, we get a complete picture of your pet — from age and weight to activity level, breed, and any health issues. Based on this information, our smart algorithm selects the formula that best meets the needs of your dog or cat. Our veterinary team closely monitors this algorithm and verifies the results.
After that, we create a personalized feeding plan, with portions calculated exactly according to FEDIAF guidelines. This takes into account your pet’s weight, body condition, activity level, and neutering/spaying status. This ensures each animal gets exactly what it needs — not too much, not too little.
How is the daily amount calculated?
When calculating the daily portion, we consider all relevant data, such as weight, condition, activity level, any extras your pet receives, and of course the composition of the kibble itself. If your pet also receives wet food or fresh food in addition to dry food, it is important to indicate this in the profile. Please note that wet food is not automatically included if you indicate that your pet also receives it. This can be added separately via the webshop.